Cargo Start expands shipment visibility with StarTracking 360
Cargo Start, part of Italy’s Circle Group, has introduced StarTracking 360 (ST360), a multimodal shipment visibility platform extending its existing air cargo tracking capabilities to broader logistics operations, including first- and last-mile transport.
The new platform builds on Cargo Start’s StarTracking solution, which was originally developed for freight forwarders managing shipments across multiple air carriers. Its tracking engine processes operational information using milestones associated with the International Air Transport Association’s Cargo iQ programme, comparing scheduled shipment events with actual developments.
The latest version extends this approach beyond airport-to-airport movements, providing visibility across import and door-to-door shipments. It is designed for logistics operators managing cargo movements involving multiple transport providers, including shipments handled by external partners.
Multimodal tracking and operational control
StarTracking 360 uses a modular architecture and application programming interfaces (APIs) to connect with customer and partner systems. According to Cargo Start, the platform can identify operational exceptions, recalculate estimated arrival times and generate predictive information intended to support shipment planning and intervention.
The offering includes several modules addressing different operational requirements. ST360 A2A PRO supports air freight exports, including shipments operated by airlines outside the Cargo iQ programme, while ST360 D2D combines airport-to-airport tracking with first- and last-mile data to provide broader shipment visibility.
A separate module, ST360 A2A NEXT, focuses on import flows and is intended for high-volume e-commerce operations and customs brokers. The platform also incorporates centralised shipment monitoring and historical analysis functions, allowing operators to review previous disruptions and identify potential improvements in logistics processes.
Cargo Start is additionally developing a business intelligence module, ST360 BI, with dashboards covering contractual service levels and operational performance indicators. This component remains part of the company’s development roadmap.
The platform is also designed to operate alongside Cargo Start’s Airport Cargo Community System and Circle Group’s wider supply chain visibility solutions. The integration is intended to support information exchange among airlines, freight forwarders, ground handlers, terminal operators and other participants in cargo movements.
“With StarTracking 360, logistics visibility undergoes a paradigm shift: from a reactive tool to a strategic lever for planning and governance,” said Emanuele Vurchio, General Manager of Cargo Start.
Cargo Start has been part of Circle Group since 2022. The Italian technology group develops digital solutions for ports, intermodal transport, customs processes and supply chain management, with StarTracking 360 forming part of its broader logistics digitalisation portfolio.
